Swedish Value in Turkey - Report

Concept & Editorial Design
Visual Identity


Client: Business Sweden, Swedish Trade & Invest Council
Creative Director: Onur Gökalp
Art Director: Eda Gündüz
Graphic Designer: Naci Mert
Project Manager: Merve Tuna

Jointly owned by the Swedish state and the Swedish business sector, Business Sweden are business developers that help international companies invest and expand in Sweden and domestic companies achieve global growth.

We designed their “Swedish Value in Turkey” report detailing the impact Swedish companies in Turkey have on the Turkish economy – a result of trade relations dating back to 1800s. We used Sweden’s trademark yellow and blue palette, and created a fresh design for the report.